What is S.E.O.?
S.E.O. stands for Search Engine Optimization and it is one of the more important areas of website building. It is the process of improving the volume and quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results.
|There are many techniques used by webmasters to get a web site to "rank" high when people type in various "keywords" or "keyword phrases" into the search engines and directories. As the world wide web has grown over the years, the competition for top placement has become more intense. Experienced webmasters must continually hone their skills to outsmart the competition. They also have to attempt to understand the changes in the algorithms (or criteria) that the search engines use to sort websites.
The techniques that I use to accomplish this are closely guarded secrets that I don't reveal to anyone. My clients do become aware of some of them as I involve them in the process of selecting the best URL for their site and the writing of their first few pages. The rest of the process is kept secret, even from them. (Click the "NEXT" button in the bar to the right)